
Ferrari will unveil its first fully electric car in October, the new Elettrica, at their headquarters in Maranello, Italy. The Elettrica’s debut comes after much anticipation, as Ferrari has been working on this car for several years for buyers in the United States and other global regions.
This blog explores the features, design, development journey, and expectations surrounding the debut of the Ferrari Elettrica, Ferrari’s first all-electric performance vehicle.
Ferrari’s long-awaited all-electric supercar, named the Elettrica, will debut on October 9, revealed at Ferrari’s headquarters in Maranello, Italy. This marks a major step for the brand as it moves into the electric car market, while still maintaining its signature style, performance, and craftsmanship.
For Ferrari, electrification has been a gradual process. While Ferrari has always been known for its powerful petrol engines, the company began developing hybrid models in 2019. With the Elettrica, Ferrari is now stepping into the world of fully electric cars.
Ferrari’s Chairman, John Elkann, explained that the brand has been focused on electric technology for decades, primarily through its Formula 1 involvement. As the world pushes towards net-zero emissions, Ferrari embraces electrification, ensuring that its cars maintain their legendary performance.
Ferrari’s shift to electric cars is part of a larger strategy to embrace new technologies while preserving the brand’s core values. The company is planning to introduce more electrified models in the coming years. By 2030, 40% of Ferrari’s lineup, including hybrid and fully electric models, will be electrified.
The Elettrica is not just another electric car; it’s a statement. Ferrari’s focus on performance and emotion will continue in this new model. While the car will be fully electric, it will still deliver the same thrilling experience that Ferrari owners expect.
One of the unique features of the Elettrica is a “sound reproduction device” designed to mimic the sound of a traditional Ferrari engine. This feature is a nod to Ferrari’s iconic engine sound, something many enthusiasts fear losing with the move to electric power.
Ferrari (such as its Ferrari F250 model) has always been about precision and craftsmanship. The Elettrica will continue this tradition.
Ferrari has made it clear that all key components of the Elettrica, from the battery modules to the electric axles and inverters, will be designed and crafted in Maranello, Italy.
As with all Ferrari models, the Elettrica will come with a premium price tag. The estimated starting price for the car is around £420,000. While it’s an expensive choice, the Elettrica promises to deliver unmatched luxury, performance, and innovation, making it a worthwhile investment for those who can afford it.
The release of the new Elettrica is a key moment for the brand. It marks the company’s commitment to staying at the forefront of automotive technology while maintaining its legendary status. Ferrari’s decision to enter the electric vehicle market is not a rush job; it’s a carefully thought-out strategy to redefine performance for the electric era.
The car will be one of six new models Ferrari (including its Ferrari 12Cilindri model) plans to launch this year, reflecting its ambitious vision for the future.
The new Elettrica represents the brand’s future, combining its heritage of speed, design, and emotion with the benefits of electric technology. As Ferrari continues to innovate and push boundaries, the Elettrica symbolize the brand’s commitment to embracing new technologies while staying true to its roots.
The Ferrari Elettrica marks a bold shift in Ferrari’s journey, blending electric innovation with its legendary performance and craftsmanship. Discover more about Ferrari’s electric future and stay informed.